Storytelling Marketing

We’re looking for a Storytelling Marketing specialist to shape how our product is understood, remembered, and trusted. This role is about clarity, narrative, and meaning — turning product value into stories that resonate with real people.

You’ll help define our voice, connect product decisions to customer outcomes, and ensure every message feels intentional, human, and consistent.

What you’ll do

• Craft clear, compelling narratives around the product, customers, and brand

• Translate complex ideas into simple, relatable stories

• Write and refine messaging across website pages, launches, case studies, and campaigns

• Collaborate with product, design, and growth teams to align storytelling with real product value

• Develop positioning frameworks and key messages for different audiences

• Maintain a consistent brand voice across all touchpoints

What we’re looking for

• Experience in storytelling, content marketing, or brand marketing

• Strong writing and editing skills with a clear sense of tone and structure

• Ability to turn product features into meaningful customer stories

• Strategic thinking paired with attention to detail

• Comfortable working cross-functionally with product and design teams

• Portfolio or examples of written work that demonstrate narrative thinking

Nice to have

• Experience in SaaS, product-led, or tech companies

• Background in journalism, copywriting, or brand strategy

• Experience with case studies, founder stories, or product launches

• Familiarity with design-driven or developer-focused audiences

Why this role matters

Great products don’t speak for themselves — people do. As a Storytelling Marketing specialist, you’ll help shape how the product is perceived, trusted, and remembered by turning real work into stories that matter.

Our hiring process

We keep our process simple and thoughtful, with a focus on real conversations and relevant work.

1. Introductory call

2. Role-focused interview

3. Skills or case discussion

4. Team conversations

5. Final conversation

6. Offer